watAgamers – who are we? Introducing Ingse

We are proud to be watAgamers – our shared vision and the family-like atmosphere bind us together as a team. Together we aim to operate and develop kids’ first social media experience and educate young children in how to behave online.

Our Community and Security Team consists of an valuable mix of different European nationalities and expertise in a variety of academic fields. Our cultural diversity unifies in a common goal: to create a fun and safe first social media experience for children  – Momio.

We would love to bring you a little closer to our watAgame family and tell you who we are.



Let’s start with our Norwegian Community Manager Ingse, who has been working for watAgame for a long time – but recently got a great promotion with new responsibilities.

Who could be more fit to talk about Ingse than… Ingse herself. :)

Hey Ingse! What is your background?

Hi! I have a Bachelor’s Degree in Economics and Business Administration, and a Master’s Degree in Service Management – with a Minor in Sustainable Business.

The reason for choosing the Minor regarding sustainability was my interest in ethical business, which also is the reason that I wanted to work in watAgame in the first place. For me, it is important to work for a company that shares the same values as me. That’s why I am so proud to say that I am part of the watAgame team – since that is probably the safest, but also the coolest social media platform kids can find today.

What do do you do when you are not at work?

Whenever I’m not working, there is a high risk of finding me at the nearest crossfit box. The community that crossfit provides is just fantastic – and no matter how weird it might sound, throwing heavy weights around makes me happy! For me, the best way to spend an evening is to get through a hard workout together with my teammates, or focusing on correcting small details that will sharpen my technique and enable me to do better. I’m a great fan of the strong mentality game in sports, and I try to bring that attitude with me wherever I go. Great things comes from hard work, a positive attitude and a big smile!


What are your tasks at watAgame?

My primary responsibility as Community Manager is to keep Momio Norway safe, by working with our safeguard tools and making sure our users can have fun in a protected environment.

I enjoy leading the Norwegian speaking team, consisting of many talented moderators and a supporter. They are a blast to cooperate with, and we take great pride in calling ourselves Team Momio Norway! Another of my favourite tasks is to write blog posts for this blog. To reflect over the work I do and organize my thoughts into a one-page post, is just very me – see examples here and here. This also gives me the opportunity to create new content and share some insights from working with the team, kids and guardians. Furthermore, I have tasks such as communicating with both users and guardians by email to answer their questions, improving the SEO, convey local user insight to product and campaign development, and translating both local and ad sales campaigns from English, Danish or Swedish to Norwegian.

Why do you like working at watAgame?

I love working at watAgame, since that gives me the opportunity to do something I find useful – every single day. Firstly, we have the possibility to teach kids about how to behave on the internet, which I believe is very important for this generation growing up with access to electronic devices. There should be room to make mistakes – but on Momio kids will quickly learn how and why they should behave nicely towards each other, and learn from it! Thereby, they are being protected in their first meet with social media, and it feels great to contribute to them having a good experience.

Secondly, we also take initiatives for children to express themselves and discuss what they learn in school or life in general. This challenges them to express themselves in words or pictures – but they also learn a lot from sharing experiences and by the storylines we run on Momio. I love hearing how creative and open-minded kids are today! It’s very inspiring to work with them, as they really find joy everywhere. I believe we as adults have a lot to learn from kids in that sense!

Thanks for letting us know you better, Ingse! Feel free to post questions to her in the comments.

About the author:

Lill Hennschen, Momio

Lill worked as German Community Manager from 2013 to 2018 and worked with content creation, online safety and translation. She has a Bachelor degree in Humanities and Communication and a special interest in equality studies.