“What does your dad do? The coolest occupation gets 12 momos.”


When your kid does something cool, you might brag about it on social media. Good report cards, sports achievements, important milestones, birthdays… you’ve probably shared a fair share of those. You’ve gotten lots of likes for them too! And you’ve sometimes hit the social media fame jackpot by sharing funny things your kid has said or done, right?

And of course you do. You love your kid, you spend a lot of time together – and kids are an endless source of interesting posts.

Other side of the coin

For your kid, you are the endless source of interesting posts. We see this on Momio all the time. Kids love to discuss their parents. Whatever funny, interesting or unreasonable decisions you’ve made or things you’ve said will be shared on social media.

Gave your kid an ice cream on a Tuesday? Wow, you are the coolest parent ever!
Didn’t want to spend 100 dollars on Korean band merchandise? You’re such a buzzkill!
Hummed an old song while cooking? So annoying!
Hummed a Marcus and Martinus song? So embarrassing!
Kissed your spouse in front of the kids? OMG EWWWWWW!!!

Occupational hazard

Most of the time, this is all in good fun. You keep your anonymity and kids get their laughs. But if you have a rare occupation or have something else you’d like to keep a secret, it’s a good idea to discuss it with your kid.

After all, it’s easy to reveal a bit too much by accident – like the poor child who wrote that their parent is an MEP for this-and-that party from this-and-that city, and had to then defend the parent’s political views until we jumped in, deleted the discussion and wrote a friendly note to the child.


P.S. Some of the replies to the question in the title were:

  • “He’s a guard. He even has handcuffs!”
  • “He’s a coder. He does important things. Just a while ago he was in some meeting for a whole day!”
  • “He’s a doctor. I know, kinda boring, but it pays well so who cares!”

The winner of the competition remains unknown.

About the author:

Silja Nielsen, Momio

Silja Nielsen is Head of Community and Safety at Momio. She has worked at the company since 2010. Silja has a master’s degree in Media Studies and is interested in privacy, online behaviour and online communities.